Monday, November 15, 2010

An automotive missionary

So Ramzi and I were talking about the AST site the other night after dinner with mom and dad, mostly telling them about the recent launch in Vegas. While discussing the enthusiasm expressed by so many folks before, at, and after SEMA for this much-needed service, we got to talking once more about the motivation behind the site.

"The goal," Ramzi insisted, "is to help people. It's less about making money and more about building a community of people sharing tools and knowledge."

"All the same, we do hope that it starts to cover the costs of setup and maintenance," I chimed in. It is a brand new start-up business after all.

"What? How is this venture going to make any money??" Dad was (almost) speechless.

An entrepreneur whose primary objective *isn't* making as much money as possible? Yes. I guess that would make my brother an automotive missionary of sorts. (Must be that Catholic upbringing....)

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